Every boy dreams that when he grows up, he can play with toys for a living. But working on toys is a lot tougher than it sounds.
Especially when you’re taking on a giant like LEGO.

Our task was to launch KRE-O Dungeons & Dragons, a task we took quite literally. To get noticed, we needed to act differently
and do some crazy things. Things like sacrificing oneself for the good of the realm.

Copywriter:
Peter Gorski